Our Services – PR PUNDIT: 25 years of elevating perceptions and levelling-up conversations

Brand Reputation Management

We blend insight with creativity to craft omni-channel, integrated strategies that build a distinctive brand narrative. Our Consumer PR specialists aim to make your brand stand out from the crowd, designing engaging content that delivers maximum impact, deploying the power of influence of content creators as well as harnessing culturally cool collaborations.

Keeping storytelling at the heart of communications and engagement, we connect brands with relevant audiences to foster patronage from communities.

Business Communication

Reputation is an invaluable asset for businesses. The way corporations & organizations interact with their stakeholder communities & communicate in today’s dynamic world is vital to their existence and success.

Our customised, integrated communication strategies help businesses influence internal and external stakeholders with one voice to build and protect corporate reputation.

Influencer Marketing

We harness communities that enrich your brand’s culture. We advise brands on building influencer marketing campaigns to laser target messages to carefully segmented audiences to evoke following and action. We have an unrivalled network of nano, micro content creators, social superstars, celebrities, blogger and vloggers to influence beauty, fashion, travel & lifestyle consumption; unbox new gizmos and gadgets and even review restaurants and hotels, across the country.

We match the brand with the right influencers and create targeted creative content that speaks to audiences. We also ensure collaborator performance is aligned with brand expectations.

Community Advocacy

We do not believe in leaving community advocacy to chance, but help our clients structure a meaningful brand advocacy strategy. As more and more people seek authentic content and trust recommendations by actual consumers, we advise brands in actively nurturing a community of advocates. Our expert team works to enlarge the circle of trust – brand advocates, to ensure more effective and efficient delivery of brand messaging across the target audience.

A community of brand advocates who help humanise brands in addition to connecting with new cohorts, who routinely engage with the brand, believe in its larger purpose and further builds on trust, affinity and credibility for the organisation.

Social Media Management & Performance Marketing

We are living in a hyper connected digital and dynamic world and therefore imperative to nurture & protect online reputation. We create a unique voice for brands on digital platforms, amplifying the right message to the right audience.

We listen, understand and engage in relevant conversations across social media platforms. We create integrated campaigns using different communication methods and platforms to rapidly ignite your online visibility & deliver tangible outcomes.

Purpose Driven Communications

Purpose has evolved from a ‘good to have’ business strategy to a core commitment that must be genuinely adopted by all businesses. With a generation flocking towards woke organisations, embracing purpose authentically to leave our society in a better shape for the next generation is essential to enhance the perceived value of businesses and companies. We alert organisations to be mindful that its reputation is not limited to merely its environmental, social, and corporate governance (ESG) score; but many stakeholders are influenced by how a company demonstrates dedication to sustainability, engages with its employees and supports other broader social issues.

We help businesses elevate this commitment through essential partnerships, stakeholder involvement and high impact integrated social campaigns. We help design cause related programmes to entrench the cause in the brand DNA to ultimately boost trust and brand value.

Crisis Communications

In a rapidly changing world order with always-connected consumers supported by today’s 24/7, multi-platform media consumption scenario, minor issues can quickly escalate and have a negative impact on corporate reputation. Reputational damage is never a resultant outcome from the issue but by how sensitively it is managed.

We work on crisis preparedness processes with client organisations and put robust systems in place to minimise impact and business disruption during stressful times. Our specialised team ensures that if a crisis does hit, we have techniques and the experience to ensure your response is integrated, rapid and skilful, in order to help you recover and restore brand trust through a connected approach in today’s digital first landscape.

Media Training

While we craft the most compelling messaging, we understand the impact rests on the style of communication. We work tirelessly to establish the leadership team as industry leaders and knowledgeable experts to ensure a holistic approach towards brand building and corporate reputation management.

PR Pundit offers tailor-made media training workshops, conducted by senior communication consultants that provide keen insights into the evolving media landscape, share effective guidelines customised to individual needs of business spokespersons and their industry sector, to empower them to face the media with confidence and conviction that translates into maximum positive exposure and impact.